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LE SSERAFIM set to drop lead single for ‘PUREFLOW pt. 1’ album

LE SSERAFIM gears up for a new era with pre-release single “Celebration” arriving April 24 ahead of their second full album PUREFLOW in May.

The next chapter for LE SSERAFIM is officially in motion, and it’s arriving in waves. 

The five-member act has locked in a double rollout that begins with a pre-release single and builds toward their long-awaited second full-length album, signaling a shift in both sound and story.

First up is “Celebration,” slated to drop on April 24 at 1 p.m. KST.

According to Source Music, the track leans into the idea of embracing change head-on, framing growth not as a quiet process but something worth honoring. It’s a message that feels aligned with the group’s trajectory so far, one that has consistently pushed through reinvention without losing its edge.

That momentum carries into “PUREFLOW pt. 1,” arriving May 22 at 1 p.m. KST. The project marks their first full studio album in nearly three years since 2023’s UNFORGIVEN, raising expectations for a body of work that reflects both evolution and intent. 

The title itself plays on an anagram of “POWERFUL,” continuing the group’s pattern of embedding meaning into their identity, much like their name’s own “IM FEARLESS” roots.

Pre-orders opened April 13, with multiple physical versions designed for collectors, while an interactive campaign, #Time_to_Celebrate, invites fans to engage directly with the single’s message. 

Adding to the scale is a VR concert film, “LE SSERAFIM VR Concert: Invitation,” set to screen in select cinemas starting May, bridging the gap between digital immersion and real-world experience.

If anything, this comeback feels less like a return and more like a recalibration. Between the pre-release single and the full album drop, LE SSERAFIM isn’t just stacking releases, they’re mapping out a transition. One that leans into growth without softening impact, and one that makes it clear they’re not done redefining what their sound, and their story, can be.

 

PHOTO: HYBE LABELS (via YouTube)

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