Lights out, then straight into noise. IRIS 2026 closed its run with I-RIZZ: The Main Attraction, turning the PUP Bulwagang Balagtas stage into a full scale concert space where music, performance, and storytelling collided in one final burst.

Organized by the PUP Junior Marketing Executives, the event stretched across multiple stages and formats, but the closing concert on April 11 served as its most immediate and unfiltered expression. What had been discussed in panels and explored in student outputs earlier in the program was now playing out in real time, through sound, movement, and crowd reaction.

At the center of the finale was G22, the P-pop girl group known for their sharp stage presence and “female alpha” identity in the local pop circuit. 

Onstage, they delivered a set that immediately shifted the room’s energy, locking in the crowd with a performance style defined by precision, control, and impact. It was the kind of stage dominance that turned their segment into one of the night’s defining peaks.

Ice Almeria followed with a solo dance production that relied on physical storytelling, using movement to sustain the momentum and keep the audience locked in. AJ Vicente and Ayat Meneses brought another layer of depth to the lineup, performing their own original songs and adding a more personal, singer-songwriter driven presence to the concert’s overall flow.

OPM inspired energy came through Aquila Packing, who delivered a vocal driven set that gave the crowd a more intimate, live band feel amid the high intensity performances. Meanwhile, P-pop acts Pix!e and Cloud7 expanded the spectrum of the night, contributing to a lineup that moved across different sounds without losing cohesion.

Hosted by Jude Santos and Anj Anzures, the concert was paced like a final sequence, with each artist functioning as part of a larger narrative build. 

By the time the Final Cut segment recognized participants and contributors, the focus shifted back to the collective effort behind IRIS, from performers to student organizers who shaped the entire run from concept to execution.

IRIS 2026 closes as more than an academic showcase. It ends as a live demonstration of how performance, marketing, and storytelling can occupy the same frame, fully realized onstage.